// PORTFOLIO
Jungle Ops
Shoot 'n' RunClient: ¥ellow Bucks
A run-and-gun adventure made for rapper ¥ellow Bucks, channeling Metal Slug-style action into a fully branded jungle campaign.
The brief
The brief was simple: make something as loud as the music. Jungle Ops trades stock game-asset jungle for ¥ellow Bucks' own visual identity, so every enemy, prop and background is built around the artist rather than licensed around him.
It launched alongside a single release, giving fans a reason to spend ten minutes inside the campaign instead of thirty seconds on a music-video pre-roll ad.
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